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In July 2018, optimise-it became part of the Ströer Dialog Group
This continues Ströer’s expansion of its dialogue media division. Together, Ströer and optimise-it create cross-channel, scalable communication and sales solutions for consumer communication, even handling complete business processes.
On this basis, they expect new digital advertising formats to be established which can transition into direct customer dialogue with the aim of further increasing customer satisfaction and conversions.
The Spryker Commerce OS is a Commerce technology, which enables transactional trading at all current and future touchpoints under the slogan “beyond shop, beyond desktop”. It provides all features for a successful B2B and B2C business, connected in hundreds of independent modules. Customers can create a solution, which is individual and completely customised on their use case, because they only choose the modules and features they really need.
Online shops are struggling with low conversion rates. On average, less than 3% of all visitors make a purchase, even after repeated visits. With Akanoo, online shops convince their visitors to buy with the help of personalised campaigns during the visit. The software analyses user behaviour, then predicts purchase probability and affinity for personalised campaigns in real time. Akanoo uses the most advanced automated methods of data mining and machine learning for this.
Together with Akanoo, we translate our chat technology into interactive on-site campaigns.
SABIO helps companies to wow their customers with outstanding service. Through SABIO Knowledge, SABIO provides a browser-based knowledge and information management solution for customer service and business units where knowledge is a crucial foundation of the work. SABIO’s goal is to make complex technologies easy to use, ensuring a high level of user acceptance and delivering knowledge where it matters across systems and channels.